I can't believe 15 years have gone by! Since the beginning, it's been all about quality, sustainability and being locally made. And here we are all these years later, still staying true to our roots while evolving with the times. Who would've known what the past two years would bring? I am grateful to still be in business and designing beautiful garments that I can proudly say are completely made in Canada.
All the way back to our very first collection and photoshoot in 2007 with Angela Raffin modeling. She's wearing the iconic Mod Tunic and our classic (still going strong) Serene Pants.
Jumping forward to Fall 2010 is this Deer Lake park shoot we did with photographer Zenaida Kwong. Model Scarlet Ballantyne wears the Perplex Tunic and Rejuvenate leggings (yes we still make them!)
I believe this was the first time stunning Leah Tuttle ever modeled for us. She's wearing the fabulous "Gotta Have it Jacket" and Serene Pants. Photo by Zenaida Kwong
Near 5 corners in Gastown, Vancouver we shot the "Espionage Collection" (too funny) including this Spy Coat from Fall 2011.
In Spring 2011, we immortalized Scarlett Ballantyne into a jumbo poster that hung for years in our warehouse (after first being shown at a trade show in Las Vegas) I still love and wear this Soho Tunic, it's an all time favourite as are the Cafe Leggings. (Maybe I should bring the Soho Tunic back?)
In Fall 2012 this fun style with a great back detail, the Espionage Jacket, was modeled by our Staff member Genesis Hiles. She was one of our pattern makers for a number of years and a really fun gal to have in the office.
Easily my all time favourite photo of the beautiful plus model Jihan Amer. Sadly she moved her home base to the US and we've been looking for a local model of colour ever since. She's wearing the Cruise Cami with the Deck Tights.
Another employee, Danielle Keil was my assistant for a few years and one of my favourite models for long after. This was taken by the Koi pond in the outstanding Dr. Sun Yat Sen city garden in Vancouver BC.
Lovely Angela is back in 2015, this time at Pier Park in New Westminster to model this striking Adventure Jacket with the Perfect Tee underneath. Another classic item we still make, the Perfect Tee can be found in current colours here.
Jihan models again for us again in 2015 in a studio in Gastown where they later filmed parts of the movie "Fifty Shades of Grey". She's wearing the Persistence Tunic and the Attitude Skirt.
Model Kaleigh Almond wears the Recharge Vest in a studio shoot in Gastown, Vancouver. We're currently sold out on this popular vest and considering making it again. What do you think?
The Spring 2017 catalog with models Kaleigh Almond and Erin Marshall on the cover.
From Fall 2017, Erin Marshall shows off what we do best, a variety of different pants and coordinating tunics.
Plus Model Erika Tavernari stuns in this beautiful Aster shade at Ambleside beach in 2017
A goddess pose by Viola Evans at Van Dusen Botanical gardens in 2018. She's wearing the Spellbound Tunic and the Pacific Pant.
Scarlett models the every popular Playful Tunic in Fall 2019. I think you might already know this is my fave tunic of all time :) New colours can be found here.
I'm so happy to continue to run my business in an ethical way and on my own terms. We don't know what the future brings, but I have learned that we are stronger together when women support women. Thank-you from the bottom of my heart to all these amazing women that have brought my clothing to life! And thanks to you, all of my wonderful customers who have allowed me this privilege and been such a huge part of my success.