Is there any part of our lives that hasn't been impacted by COVID-19? How we work, play and function have changed very much in the past six months, and we've realized that many of these differences will be around for quite some time. New habits like working from home have their associated blessings and curses, and the trick to surviving seems to be finding as many positives as possible in the "new normal".
Diane's new office
How we buy and consume is no exception to the upheaval we're experiencing. Shopping online has become increasingly popular as we all avoid crowds. Also, we have all seen that small, local businesses have been hit extremely hard by the COVID restrictions, and many of us are looking for ways to keep our shopping dollars closer to home. We want to support our local economies, so we're consciously choosing brands that keep North Americans employed. When making clothing choices, there's a trend towards smaller, independent designers and a de-emphasis on big box stores. This attitude shift is something we at Diane Kennedy are excited to see.
Our online store has long been a staple of our business, and we know that our regular customers depend on our fast and accurate shipping. If you’re new to the brand and you’re not sure about sizing, we are (virtually) there for you! Email us and give us your measurements, and we’ll help you find the fit that makes you look and feel fabulous. We want your online shopping experience to be fun and hassle-free, and we will do all we can to help you find the outfit that’s perfectly YOU.
If you want to support a small, local business, look no further. Not only is our head office right here in beautiful BC, we painstakingly design all our garments, giving every detail our full attention. Each piece is also sewn in the Lower Mainland and created ethically. As well, 85% of our fabric is manufactured in Canada. Canadian-made quality is a cornerstone of our identity as a brand.
COVID-19 has challenged us all, but it’s also given us some unexpected gifts. Looking for positive things in this crazy time can help keep us all sane, and we think it’s worth celebrating the rise in support for local business and the transition to more online shopping. Join the movement with us!
September is my favourite time of the year and here's why. There is something strange and magical about the light of early fall. Those late summer yellows and oranges clashing with magentas and purples suddenly look right in the garden. It's the last vibrant scream of the flowers before they begin their autumn descent. As the sun shines lower, the sky above appears bluer and light reflects more directly off each leaf and surface. All the subtle patterns of nature, such as the textured relief of a tree trunk, are more readily revealed in the subtle play of light and shadows.
I love to observe a well tended and lush garden in the fall. There are so many amazing flowers that thrive now. One of the true luxuries of having a garden is to be able to enjoy flowers for as long a season as possible.
Hardy Fuchsia magellanica
Classic Sedum 'Autumn Joy' with Purple Aster
Purple Coneflower (Echinacea) echos the colour of the house here. Black Eyed Susan " Rudbeckia Goldstrum" adds the bright, brassy yellow
Gallardia (Blanket Flower) surrounded by annuals (orange Zinnias, pale mauve Verbena and Magenta Cleome)
Other stars of the early fall garden are surely the ornamental grasses. The unusual horizontal stripes of Miscanthus sinensis 'Strictus' holds it's form better than the cultivar 'Zebrinus'
Many grasses 'flower' in the fall with complex seed heads that wave in the breeze and catch the light....
Plan ahead for next fall by planting some late bloomers in the Spring to enhance your autumn landscape.
P.S. Happy Birthday fellow Virgos!
Here at DK, we believe in living life in full colour, and we particularly love purple!
Purple is often associated with royalty, affluence, luxury, and magic. Scientifically speaking, purple has the strongest electromagnetic wavelength, being just a few wavelengths up from x-rays and gamma rays. This stunning shade combines the calm stability of blue and the fierce energy of red, and research suggests that various hues of purple impact our minds and bodies by boosting mood, reducing nervous tension, and calming the mind.
Many of our most loved and fastest selling fashions are purple, second only to Black. Our DK customers report that purple is one of their absolute favourites – it compliments almost any hair colour or skin tone, so it’s a colour that helps them look and feel fantastic!
You may wonder why purple is almost universally flattering. Purple is created by combining the warmth of red with the coolness of blue, so the blend retains both warm and cool properties.
If you share our passion for purple, you are in luck. Here at DK we offer a purple to please everyone, and this season's palette is bursting with variations for every complexion.
We are tremendously excited to introduce a juicy new purple to you: our new cape design called A Cappella will come in “Concord”.
We also want to tease you with a sneak peak of a forthcoming style that will be made from a sweater knit we call "Reign".
I don’t know about you, but when I wear purple, it makes me feel empowered, exotic, mysterious, and regal. I hope you'll join me in some colour therapy, and add some purple to your wardrobe!
We are living in very, very strange times… but some of the things we’re experiencing have the ring of familiarity.
Remember when you went to college or university and gained the “Freshman 15”? By the time you went home for Thanksgiving, you needed a new wardrobe that would get you through the coming months of more fast food and sedentary student habits.
Nowadays, I’ve started hearing about the “COVID 15”. If you’re experiencing tightening waistbands and popping buttons, well, certainly, you are not alone.
The past six months have been challenging, exhausting, and just plain overwhelming. It’s no wonder that we can barely keep up with our moods, plus we’re balancing the frustrations and uncertainties of our loved ones. For many of us, this all leads to cravings, baking binges, or comfort foods. The result? Our sizes may have changed.
Unfortunately, weight gain and negative self-image often go hand-in-hand. Now is the time to be as kind and patient with yourself as you possibly can be. We need to permit ourselves to feel all those feelings, experience ever-changing emotions, and find the things that make us feel good as we navigate this pandemic journey. We need to love and forgive ourselves, just as we love and forgive others. Aren’t we always hardest on ourselves?
Finding a place of body positivity isn’t a straight path – we all have our good days and our not-so-good days. We all need a helping hand from time to time, and your outfit can be part of that process. Maybe you can spark some positive emotions with juicy colours. Put yourself in sumptuous fabrics that breath and move with you, even if you are only commuting from the kitchen to the living room and back to the kitchen!
We at DK understand that we’re all living through unprecedented times, and we have your comfort in mind. Our goal is to always celebrate your healthy curves, and we want you to love and appreciate your unique, beautiful body as much as we do.
Remember that you are not alone. Celebrate every joy you can find, and never forget to take care of you. Together, we’ll get through this.
One of most familiar faces of the Diane Kennedy brand is my silver-haired muse, Viola Evans.
Viola wears the Screen Playsuit and Perfect Top (new colours coming soon)
This ageless beauty became a model in her early fifties! She was “discovered” while working at an auto body shop. Later, she became the store manager of a clothing store in the South Granville neighbourhood of Vancouver that carried my Diane Kennedy clothing. I met Viola at this shop, and ever since we've shared a professional relationship and friendship that are both extremely important to me.
Viola starting modelling for me 10 years ago, and she was 56 at the time. I was immediately struck by her natural beauty, and she was so effortless in front of the camera. Viola was (and is) genuine and radiant, and her every pose appears relaxed and easy.
Her passion for the brand shines through every image. “DK clothes are classic and work for every body,” enthuses Viola. “When I talk about the brand, my motto is ‘love the comfort, love the look!’ Back when she worked in retail, her comment was, "Diane Kennedy is so easy to sell, once anyone puts on the clothes, they fall in love with the cut, the style and especially the soft, comfortable feel of the bamboo.”
Viola wears the Illusion Tunic in Moroccan bamboo
Viola’s approach to beauty is simple. "I know I'm supposed to do skin care, but I don't. I just wash with Dove soap." Her makeup routine is equally uncomplicated. “I do like wearing lipstick, especially MAC, a Canadian brand. Even if I have no other makeup on, I always wear lipstick to match my outfit.”
It’s not just Viola’s appearance that’s inspiring - her lifestyle is an ongoing, active celebration. In the winter, she usually goes to her condo in Nuevo Vallarta, Mexico, but she always summers in Vancouver. She swims, paddle boards, and kayaks, and she recently bought an eight-foot kayak that she can fit in her car, making new adventures that much easier! She’s a true Renaissance woman; her other hobbies include learning to read music, playing the ukulele, learning Spanish, and drawing.
Adventuring with Viola is a joy. One of my favourite memories with her was spent kayaking. We took off from Deep Cove and ending up finding our own private island. We perched on a rock, laughed, told stories, ate heirloom tomato sandwiches with mayonnaise and salt and pepper, and then we swam with the moon jellyfish in a tiny bay.
Viola represents everything that I want the Diane Kennedy to brand to reflect: beauty, versatility, and genuine zest for life at any age! I’m so grateful to have her working with us, and so delighted to have her as a friend.